Authenticity Guarantee

Every watch we sell is genuine. We guarantee it for life.

Elite Watch Co. is an independent pre-owned watch dealer and watch repair shop in St. Louis, Missouri. We never sell replicas or imitations, and we don't sell modified watches as original. Every pre-owned watch goes through the same inspection before it's listed.

Lifetime
Authenticity
Elite Watch Co.

Our verification process

01

Sourcing

We buy watches from known sources only:

  • Private owners who sell or trade in their watch at our shop, with a signed bill of sale and a check of their government-issued ID
  • Established pre-owned dealers we've worked with before
We keep the purchase records for every watch we buy, and we don't buy from anyone who can't show they own the watch.
02

Serial and reference number check

We record each watch's serial number and model reference, and we check that they match the year of manufacture, the case, the dial, and the bracelet of that model. We also check the serial number against Watch CSA.

03

Hands-on inspection by our watchmaker

Our in-house watchmaker opens and inspects every watch. That includes:

  • The movement: caliber, finishing, and markings
  • The case, caseback, crown, and crystal
  • The dial, hands, and luminous markers
  • Rehaut engravings, lug engravings, and bracelet and clasp codes
  • Timekeeping, power reserve, and water resistance
04

Accurate description

We describe each watch exactly as it is:

  • Its condition, and whether it has been polished
  • Whether it comes with its box, papers, or service records
  • Any part that isn't original to the watch, including service replacement parts
If we can't confirm a watch is authentic, we don't sell it.
Your Purchase

What comes with your watch

A written Certificate of Authenticity listing the model reference and serial number

Photos of the serial and reference numbers, available before you buy

Box, papers, and service records whenever we have them, all shown in the listing

A 7-day return policy and a 30-day exchange policy. See our Return Policy

Lifetime authenticity guarantee

If an independent authorized service center or a recognized watch authentication service ever finds that a watch you bought from us is not genuine, we will refund the full purchase price. This guarantee has no time limit.

Our Independence

No brand affiliation

Elite Watch Co. is an independent dealer. We are not affiliated with, authorized by, or endorsed by Rolex SA, Cartier, Breitling, Grand Seiko, or any other watch manufacturer. Brand names and model names are used only to identify the watches we sell. Manufacturer warranties may not apply to pre-owned watches.

Elite Watch Co.

Questions about a watch?

Before you buy, we're happy to send more photos, serial number pictures, or service history. You're also welcome to inspect any watch in person at our St. Louis shop.

Elite Watch Co.

Visit Our St. Louis Office

Visit our St. Louis storefront for your next watch repair service. Our watchmaker handles battery changes, band replacements, link removal and more complex repair work such as crystal replacement and movement repairs. We don’t just work on Rolex. Bring your everyday watch or luxury timepiece in today.

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Location

Manchester, Missouri

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Office Hours

  • Monday - Friday: 9:00 AM – 5:00 PM
  • Saturday: By Appointment
  • Sunday: Closed
Schedule Appointment